General
Know Your Customers’ “Jobs to Be Done”
https://hbr.org/2016/09/know-your-customers-jobs-to-be-doneKnow Your Customers’ “Jobs to Be Done”
https://hbr.org/2016/09/know-your-customers-jobs-to-be-done
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Account
Know Your Customers’ “Jobs to Be Done”
https://hbr.org/2016/09/know-your-customers-jobs-to-be-doneKnow Your Customers’ “Jobs to Be Done”
https://hbr.org/2016/09/know-your-customers-jobs-to-be-done